Magazine Study

Dear Reader,
Magazine Study
1. I choose the magazine, The Hockey News, 2007, Future Watch. I choose this article because I enjoy knowing what exactly is happening in the hockey world. Hockey is a very entertaining sport, and I find it important to know who the next stars of hockey are in advance.

2. On the cover is a picture of rookie defenseman Erik Johnson. This cover played absolutely no role in my choice of magazine. This is because I buy The Hockey News for its in-depth articles and not the catchiness of the cover. The cover also tells of the articles inside, but since I am a regular to the magazine, I know what to expect inside, so even that had little to influence my decision.

3. Editor’s Notebook- The editors opinion section
Top Prospect, Erik Johnson- The cover story on the top prospect.
Report Cards- Team reports on their rookie talent and depth of their talent pool
Top 50- Top Scouts rank the games future stars
Team Reports- Top prospects on each team.

4. - Scout Opinions
-Upcoming Stars
-Team Talent Pool
-Former prospects and where they went
-What’s better College hockey or Junior Hockey

5. ‘Tavares Race Already On’ by Mike Brophy
John Tavares, the 16 year old prospect phenomenon, may get scouts sick of him. He was a player given special stats that allowed him into the OHL at 15, where he immediately had an impact with 77 points and 45 goals. He is being compared to Wayne Gretzky, a man who’s Jr. Records he has already broken. John Tavares also has a great work ethic, which will ensure his improvement. Tavares has said he knows he is being watched closely and it only wants to make him work harder.

6. The target audience is teenaged males and hockey fans. I know this because the magazine contains both knowledge that is appealing for the average fan and the hardcore fan. Articles like upcoming stars and the Erik Johnson story appeal to casual fans, but articles like the top 50 prospects may be more important for hardcore fans. This makes the magazine well-rounded.
7. – Can/Am Adult Hockey Camps
-Tacki-Man hockey tape
-BMW
-Warrior Hockey Equipment
- NHL Centre Ice television channel

Cheers,
SJones